R.A.W. Kok

Green New Product Development: The Pivotal Role of Product Greenness

Paul H. Driessen, Bas Hillebrand, R.A.W. Kok et al. · IEEE Transactions on Engineering Management · 2013 · 213 citations

Management, Marketing, Marketing Management +8

Theory-Testing Using Case Studies

Bas Hillebrand, R.A.W. Kok, Wim G. Biemans · Industrial Marketing Management · 2001 · 148 citations · Full text

Education, Organizational Behavior, Method Validation +7

Factors affecting sustainable process technology adoption: A systematic literature review

Yao Fu, R.A.W. Kok, Ben Dankbaar et al. · Journal of Cleaner Production · 2018 · 128 citations

Engineering, Technology Management, Business Process Management +10

Use of Social Media in Inbound Open Innovation: Building Capabilities for Absorptive Capacity

Ward Ooms, John Bell, R.A.W. Kok · Creativity and Innovation Management · 2014 · 76 citations

Management, Innovation Management, Strategic Management +17

Creating a market-oriented product innovation process: A contingency approach

R.A.W. Kok, Wim G. Biemans · Technovation · 2009 · 76 citations · Full text

Management, Innovation Management, Strategic Management +14