Concepedia

Vijay Amrit Raj

VA

4

Publications

117

Citations

4

H-Index

2023

Active since

Affiliations

Indian Institute of Foreign Trade(Current)

Jaipuria Institute of Management

Indian Institute of Management Indore

University of Lucknow

International Management Institute

Vijay Amrit Raj is an author at Indian Institute of Foreign Trade specializing in marketing, consumer behavior, and consumer research.

Top concepts

MarketingConsumer BehaviorConsumer ResearchBusinessManagementCustomer SatisfactionBehavioral Decision MakingDigital MarketingBehavioral ScienceConsumer Uncertainty

Publications per year

2023–2024

4

Publications

4

Intensifying materialism through buy-now pay-later (BNPL): examining the dark sides

Vijay Amrit Raj, Sahil Singh Jasrotia, Siddharth Shankar · International Journal of Bank Marketing · 2023 · 44 citations

Customer Satisfaction, Behavioral Decision Making, Digital Marketing +22

Role of Privacy Concerns and Trust in Consumers’ Intention to Use Buy-Now, Pay-Later (BNPL): An Extended TPB Model

Vijay Amrit Raj, Sahil Singh Jasrotia, Siddharth Shankar · International Journal of Human-Computer Interaction · 2023 · 25 citations

Customer Satisfaction, Consumers ’ Intention, Abstractprivacy Concerns +21

Sustainable purchase intentions towards organic food during Covid-19 pandemic: an exploratory study on Indian consumers

Vijay Amrit Raj, Siddharth Shankar, Sahil Singh Jasrotia · Social Responsibility Journal · 2023 · 24 citations

Sustainable Consumption, Consumer Uncertainty, Sustainable Food System +23

Role of perceived risks and perceived benefits on consumers behavioural intention to use Buy-Now, Pay-Later (BNPL) services

Vijay Amrit Raj, Sahil Singh Jasrotia, Siddharth Shankar · Journal of Facilities Management · 2024 · 24 citations

Customer Experience, Customer Satisfaction, Consumer Uncertainty +28

Rows per page

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