Gordy Pleyers

Aware and (Dis)Liking: Item-Based Analyses Reveal That Valence Acquisition via Evaluative Conditioning Emerges Only When There Is Contingency Awareness.

Gordy Pleyers, Olivier Corneille, Olivier Luminet et al. · Journal of Experimental Psychology Learning Memory and Cognition · 2007 · 210 citations

Contingency Aware Css, Behavioral Decision Making, Affective Variable +19

Non-immersive virtual reality technologies in real estate: How customer experience drives attitudes toward properties and the service provider

Gordy Pleyers, Ingrid Poncin · Journal of Retailing and Consumer Services · 2020 · 144 citations · Full text

Service Provider, Customer Satisfaction, Customer Experience +13

Evaluative conditioning may incur attentional costs.

Gordy Pleyers, Olivier Corneille, Vincent Yzerbyt et al. · Journal of Experimental Psychology Animal Behavior Processes · 2009 · 92 citations

Behavioral Decision Making, Affective Neuroscience, Cognition +20

Beyond awareness and resources: Evaluative conditioning may be sensitive to processing goals

Olivier Corneille, Vincent Yzerbyt, Gordy Pleyers et al. · Journal of Experimental Social Psychology · 2008 · 76 citations · Full text

Is positivity a cue or a response option? Warm glow vs evaluative matching in the familiarity for attractive and not-so-attractive faces

Olivier Corneille, Benoît Monin, Gordy Pleyers · Journal of Experimental Social Psychology · 2004 · 44 citations

Cognitive Science, Behavioral Sciences, Social Behavior +7