Concepedia

Ahmed Doha

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Statistics

Publications

4

Citations

144

H-Index

4

Active since

2013

Affiliations

Carleton University(Current)

Ahmed Doha is an author at Carleton University specializing in management, marketing, and industrial organization.

Top concepts

ManagementMarketingBusinessConsumer BehaviorConsumer ResearchIndustrial OrganizationArtsCultureBundlingStrategy

Publications per year

2013–2018

4

Publications

4

Social commerce as social networking

Ahmed Doha, Nada Elnahla, Lindsay McShane · Journal of Retailing and Consumer Services · 2018 · 82 citations

Social Media, Social Networks, Social Commerce +7

The Imitator's Dilemma: Why Imitators Should Break Out of Imitation

Ahmed Doha, Mark Pagell, Morgan Swink et al. · Journal of Product Innovation Management · 2017 · 27 citations

Innovation Evaluation, Innovation Adoption, Social Influence +27

The influence of product life cycle on the efficacy of purchasing practices

Ahmed Doha, Ajay Das, Mark Pagell · International Journal of Operations & Production Management · 2013 · 24 citations

Consumer Research, Industrial Organization, Buying Behavior +23

Social bundling: A novel method to enhance consumers’ intention to purchase online bundles

Ahmed Doha, Maryam Ghasemaghaei, Khaled Hassanein · Journal of Retailing and Consumer Services · 2016 · 11 citations

Consumers ’ Intention, Online Customer Behavior, Consumer Decision Making +13

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