Concepedia

Decong Tang

DT

10

Publications

237

Citations

10

H-Index

2021

Active since

Affiliations

Fujian Agriculture and Forestry University(Current)

Minjiang University

Decong Tang is an author at Fujian Agriculture and Forestry University specializing in marketing, consumer research, and agricultural economics.

Top concepts

MarketingConsumer ResearchBusinessManagementGreen MarketingConsumer BehaviorAgricultural EconomicsEconomicsFood PolicyFood Quality

Publications per year

2021–2024

10

Publications

10

Tourism circular economy: Identification and measurement of tourism industry ecologization

Anxin Xu, Chao Wang, Decong Tang et al. · Ecological Indicators · 2022 · 56 citations · Full text

Tourism Environmental Problems, Tourism Management, Economics +12

Influence of Perceived Value on Repurchase Intention of Green Agricultural Products: From the Perspective of Multi-Group Analysis

Anxin Xu, Chenwen Wei, Manhua Zheng et al. · Sustainability · 2022 · 40 citations · Full text

Customer Satisfaction, Green Marketing, Consumer Uncertainty +21

How different advertising appeals (green vs. non-green) impact consumers' willingness to pay a premium for green agricultural products

Manhua Zheng, Decong Tang, Jianhong Chen et al. · Frontiers in Psychology · 2022 · 30 citations · Full text

Green Marketing, Consumer Study, Different Advertising Appeals +25

Grouped-seq for integrated phenotypic and transcriptomic screening of patient-derived tumor organoids

Yushuai Wu, Kaiyi Li, Yaqian Li et al. · Nucleic Acids Research · 2021 · 27 citations · Full text

Attribute-Driven or Green-Driven: The Impact of Subjective and Objective Knowledge on Sustainable Tea Consumption

Manhua Zheng, Decong Tang, Anxin Xu · Foods · 2022 · 17 citations · Full text

Customer Satisfaction, Sustainable Consumption, Green Marketing +22

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