Concepedia

Rasa Stankeviciute

RS

Statistics

Publications

2

Citations

145

H-Index

2

Active since

2010

Affiliations

SKEMA Business School(Current)

Rasa Stankeviciute is an author at SKEMA Business School specializing in fashion, fashion marketing, and marketing management.

Publications per year

2010–2013

2

Publications

2

Can fashion blogs function as a marketing tool to influence consumer behavior? Evidence from Norway

Katarina Halvorsen, Jonas Hoffmann, Ivan Coste-Manière et al. · Journal of Global Fashion Marketing · 2013 · 107 citations

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The Impact of Brand Extension on the Parent Luxury Fashion Brand: The Cases of Giorgio Armani, Calvin Klein and Jimmy Choo

Rasa Stankeviciute, Jonas Hoffmann · Journal of Global Fashion Marketing · 2010 · 38 citations

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