Concepedia

Jeffery G Blodgett

JG

Statistics

Publications

2

Citations

103

H-Index

2

Active since

2002

Affiliations

University of Mississippi(Current)

Arkansas State University

Decision Sciences (United States)

Jeffery G Blodgett is an author at University of Mississippi specializing in machine learning, brand equity, and data science.

Publications per year

2002–2003

2

Publications

2

Using an artificial neural network trained with a genetic algorithm to model brand share

Kelly E. Fish, John D. Johnson, Jeffery G Blodgett · Journal of Business Research · 2002 · 60 citations

, , +13

A visual method for determining variable importance in an artificial neural network model: An empirical benchmark study

Kelly E. Fish, Jeffery G Blodgett · Journal of Targeting Measurement and Analysis for Marketing · 2003 · 43 citations · Full text

, , +9

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