24
Publications
1.1K
Citations
19
H-Index
2000
Active since
Saikat Banerjee is an author at Indian Institute of Foreign Trade specializing in marketing, management, and brand equity.
Top concepts
MarketingManagementBrand EquityBrand AwarenessBrand StrategyBusinessBrand DevelopmentConsumer ResearchBrand ManagementMedicine
Publications per year
2000–2022
24
24
Rows per page
1–5 of 24