94
Publications
5.4K
Citations
38
H-Index
1966
Active since
Affiliations
Norm Archer is an author at McMaster University specializing in management, business, and marketing.
Top concepts
ManagementBusinessEngineeringMarketingCustomer SatisfactionTechnologyDigital MarketingCommunicationPublic HealthDesign
Publications per year
1966–2024
94
94
Identifying the ideal fit between mobile work and mobile work support
Yufei Yuan, Norm Archer, Catherine E. Connelly et al. · Information & Management · 2010 · 163 citations
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