Edward L. Bernays

Crystallizing Public Opinion

E. J. Boneu, Edward L. Bernays · Revista española de la opinión pública · 1965 · 301 citations · Full text

Manipulating Public Opinion: The Why and The How

Edward L. Bernays · American Journal of Sociology · 1928 · 108 citations

Social Sciences, Psychology, Social Psychology +15

Social responsibility of business

Edward L. Bernays · Public Relations Review · 1975 · 66 citations

Business, Business Administration, Business Ethics +10

Emergence of the Public Relations Counsel: Principles and Recollections

Edward L. Bernays · The Business History Review · 1971 · 35 citations

Social Sciences, Communication, Counseling Practicum +6

The Marketing of National Policies: A Study of War Propaganda

Edward L. Bernays · Journal of Marketing · 1942 · 28 citations

Public Affairs, Marketing, Political Communication +14