Concepedia

Aria Bayu Pangestu

AB

1

Publications

18

Citations

1

H-Index

2021

Active since

Affiliations

Bandung Institute of Technology(Current)

Aria Bayu Pangestu is an author at Bandung Institute of Technology specializing in brand management, brand awareness, and brand equity.

ORCID

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Publications per year

2021–2021

1

Publications

1

Perception and Sentiment Analysis on Empathic Brand Initiative During the COVID-19 Pandemic: Indonesia Perspective

Neneng Nurlaela Arief, Aria Bayu Pangestu · Journal of Creative Communications · 2021 · 18 citations · Full text

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