Concepedia

Author

Prily Calista Putri Yones

Multimedia University

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Prily Calista Putri Yones

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125

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Multimedia University
PC

About

Prily Calista Putri Yones is an author at Multimedia University specializing in digital marketing, business, and consumer research.

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Business

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Management

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Consumer Behavior

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Prily Calista Putri Yones

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1

Publications

125

Citations

1

H-Index

YearCitations

eWOM via the TikTok application and its influence on the purchase intention of somethinc products

Indrawati Indrawati, Prily Calista Putri Yones, Saravanan Muthaiyah

Asia Pacific Management Review

2022

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