10
Publications
393
Citations
10
H-Index
2013
Active since
Bing Han is an author at Shanghai University of International Business and Economics specializing in marketing, management, and consumer research.
Top concepts
MarketingManagementConsumer ResearchCustomer SatisfactionConsumer BehaviorBusinessPsychologyHospitalityCommunicationSocial Sciences
Publications per year
2013–2023
10
10
Hua Fan, Bing Han, Wei Gao · Journal of Retailing and Consumer Services · 2022 · 62 citations
Customer Experience, Customer Satisfaction, Online Customer Behavior +12
Hua Fan, Bing Han, Wei Gao et al. · International Journal of Emerging Markets · 2022 · 48 citations
Artificial Intelligence, Customer Satisfaction, Customer Experience +26
Rows per page
1–5 of 10