Concepedia

Yeoh Sok Foon

YS

6

Publications

618

Citations

6

H-Index

2010

Active since

Affiliations

UCSI University(Current)

Universiti Putra Malaysia

Yeoh Sok Foon is an author at UCSI University specializing in management, business, and consumer research.

Top concepts

BusinessManagementMarketingConsumer ResearchConsumer BehaviorCustomer SatisfactionBehavioral SciencePurchase IntentionInteractive MarketingConsumer Decision Making

Publications per year

2010–2016

6

Publications

6

Internet Banking Adoption in Kuala Lumpur: An Application of UTAUT Model

Yeoh Sok Foon, Benjamin Chan Yin-Fah · International Journal of Business and Management · 2011 · 304 citations · Full text

Customer Satisfaction, Online Customer Behavior, Utaut Model +15

An Exploratory Study on Turnover Intention among Private Sector Employees

Benjamin Chan Yin-Fah, Yeoh Sok Foon, Lim Chee-Leong et al. · International Journal of Business and Management · 2010 · 213 citations · Full text

Employee Involvement, Job Satisfaction, Private Sector Employees +13

Simulation of Sales Promotions towards Buying Behavior among University Students

Benjamin Chan Yin-Fah, Syuhaily Osman, Yeoh Sok Foon · International Journal of Marketing Studies · 2011 · 61 citations · Full text

Customer Satisfaction, Behavioral Decision Making, Consumer Motivation +20

An Exploratory Study of the Relationships between Advertising Appeals, Spending Tendency, Perceived Social Status and Materialism on Perfume Purchasing Behavior

Benjamin Chan Yin-Fah, Yin Fah, Syuhaily Osman et al. · Universiti Putra Malaysia Institutional Repository (Universiti Putra Malaysia) · 2011 · 14 citations · Full text

Consumer Study, Consumer Research, Consumer Attitude +19

Internationalizing Higher Education: The Effect of Country-of-Origin on the Evaluation of Service Quality

Jessica Sze Yin Ho, Yeoh Sok Foon · Communications of the IBIMA · 2012 · 13 citations · Full text

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