Hedwika Avila Diva Putri Kuncoro

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Active since

2021

Affiliations

School of Business and Management(Current)

Hedwika Avila Diva Putri Kuncoro is an author at School of Business and Management specializing in customer preference management, sales promotion strategy, and business.

Publications per year

2021–2021

Publications

A STUDY OF CUSTOMER PREFERENCE, CUSTOMER PERCEIVED VALUE, SALES PROMOTION, AND SOCIAL MEDIA MARKETING TOWARDS PURCHASE DECISION OF SLEEPING PRODUCT IN GENERATION Z

Hedwika Avila Diva Putri Kuncoro, Nurrani Kusumawati · Advanced International Journal of Business Entrepreneurship and SMEs · 2021 · 19 citations · Full text

Business, Marketing, Marketing Management +17

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