Concepedia

Mustafa Kemal YİLMAZ

MK

Statistics

Publications

4

Citations

215

H-Index

4

Active since

2010

Affiliations

Yıldız Technical University(Current)

Bayburt University

Ondokuz Mayıs University

Mustafa Kemal YİLMAZ is an author at Yıldız Technical University specializing in management, customer satisfaction, and business.

Top concepts

ManagementBusinessCustomer SatisfactionMarketingEngineeringQuality Function DeploymentFinanceFintechNursingE-business

Publications per year

2010–2016

4

Publications

4

Multi-criteria decision making methods based weighted SERVQUAL scales to measure perceived service quality in hospitals: a case study from Turkey

Serkan Altuntaş, Türkay Dereli, Mustafa Kemal YİLMAZ · Total Quality Management & Business Excellence · 2012 · 101 citations

Total Quality Management, Customer Satisfaction, Quality Of Life +22

EVALUATION OF EXCAVATOR TECHNOLOGIES: APPLICATION OF DATA FUSION BASED MULTIMOORA METHODS

Serkan Altuntaş, Türkay Dereli, Mustafa Kemal YİLMAZ · Journal of Civil Engineering and Management · 2015 · 55 citations · Full text

Engineering, Multi-sensor Information Fusion, Multiple-criteria Decision Analysis +18

FUZZY DEMATEL METHOD TO EVALUATE THE DIMENSIONS OF MARKETING RESOURCES: AN APPLICATION IN SMES

Serkan Altuntaş, Mustafa Kemal YİLMAZ · Journal of Business Economics and Management · 2016 · 34 citations · Full text

Marketing Analytics, Customer Satisfaction, Business Intelligence +19

Customer Risk Perceptıons Of Internet Bankıng – A Study In Turkey

Osman Demirdöğen, Şükrü YAPRAKLI, Mustafa Kemal YİLMAZ et al. · Journal of Applied Business Research (JABR) · 2010 · 25 citations · Full text

Customer Satisfaction, Digital Marketing, Customer Risk Perceptıons +25

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