Concepedia

Daniel-Rareș Obadă

DO

9

Publications

267

Citations

9

H-Index

2013

Active since

Affiliations

Alexandru Ioan Cuza University(Current)

Babeș-Bolyai University

Daniel-Rareș Obadă is an author at Alexandru Ioan Cuza University specializing in management, marketing, and business.

ORCID

Top concepts

Publications per year

2013–2022

9

Publications

9

Flow Theory and Online Marketing Outcomes: A Critical Literature Review

Daniel-Rareș Obadă · Procedia Economics and Finance · 2013 · 57 citations · Full text

, , +17

“In Flow”! Why Do Users Share Fake News about Environmentally Friendly Brands on Social Media?

Daniel-Rareș Obadă, Dan‐Cristian Dabija · International Journal of Environmental Research and Public Health · 2022 · 42 citations · Full text

Enhancing Sustainable Cosmetics Brand Purchase: A Comprehensive Approach Based on the SOR Model and the Triple Bottom Line

Camelia Grădinaru, Daniel-Rareș Obadă, Ioan-Alexandru Grădinaru et al. · Sustainability · 2022 · 42 citations · Full text

, , +22

The Mediation Effects of Social Media Usage and Sharing Fake News about Companies

Daniel-Rareș Obadă, Dan‐Cristian Dabija · Behavioral Sciences · 2022 · 28 citations · Full text

, , +19

Multimodality as a Premise for Inducing Online Flow on a Brand Website: A Social Semiotic Approach

Oana Culache, Daniel-Rareș Obadă · Procedia - Social and Behavioral Sciences · 2014 · 22 citations · Full text

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