Rupert Andrew Hurley

Author

Also Known As

Andrew Hurley, Hurley, Rupert Andrew, R. Andrew Hurley, R. Andrew Hurley, Rupert A. Hurley, Rupert Andrew Hurley, Rupert Hurley

Publications

199

Citations

H-Index

Concepts

All Affiliations

Rupert Andrew Hurley is an author at Clemson University specializing in consumer behavior, management, and marketing.

#	Concept	H-Index	Publications	Citations
1	Management	5	5	132
2	Social Sciences	2	2	43
3	Business	1	1	63
4	Engineering	1	1	10
5	Health Sciences	1	1	16

Rupert Andrew Hurley

Publications

132

Citations

H-Index

Page 1

	Year	Citations
Effects of Private and Public Label Packaging on Consumer Purchase Patterns Rupert Andrew Hurley, Andrew D. Ouzts, Joanna Fischer, Packaging Technology and Science Digital MarketingPackage BrandingConsumer StudyConsumer ResearchBrand Strategy	2013	63
The Effect of Modifying Structure to Display Product Versus Graphical Representation on Packaging Rupert Andrew Hurley, Josh Galvarino, Emily Thackston, Packaging Technology and Science Consumer UncertaintyConsumer ResearchModifying StructureBuying BehaviorSocial Sciences	2012	29
The Effect of Full Body Versus Partial Body Graphic Labelling on Beverage Packaging Toni Gomes, Rupert Andrew Hurley, Andrew T. Duchowski, Packaging Technology and Science Customer SatisfactionFood PackagingConsumer StudyConsumer ResearchPsychology	2014	16
Measuring Physiological Arousal Towards Packaging: Tracking Electrodermal Activity Within the Consumer Shopping Environment Rupert Andrew Hurley, Dan E Hutcherson, Charles Tonkin, RIT Scholar Works (Rochester Institute of Technology) Customer SatisfactionConsumer UncertaintyBehavioral Decision MakingAffective DesignConsumer Study	2015	14
Color harmonies in packaging Rupert Andrew Hurley, Rachel Randall, Liam O'Hara, Color Research & Application Consumer UncertaintyEngineeringProduct LabelingColor PsychologyConsumer Study	2016	10

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