Nafiseh Najafi

Publications

Citations

H-Index

2019

Active since

Affiliations

Iranian Research Institute for Information Science and Technology(Current)

Nafiseh Najafi is an author at Iranian Research Institute for Information Science and Technology specializing in total quality management, customer relationship management, and continuous improvement.

Top concepts

BusinessMarketingManagementService QualityQuality AssuranceMarketing StrategyKnowledge ManagementStrategic ManagementCustomer SatisfactionContinuous Improvement

Publications per year

2019–2019

Publications

Measuring the impact of soft and hard total quality management factors on customer behavior based on the role of innovation and continuous improvement

Mohammad Javad Ershadi, Nafiseh Najafi, Paria Soleimani · The TQM Journal · 2019 · 63 citations · Full text

Total Quality Management, Customer Satisfaction, Quality Assurance +14

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