Concepedia

Paulo Botelho Pires

PB

3

Publications

57

Citations

3

H-Index

2022

Active since

Affiliations

Polytechnic Institute of Porto(Current)

Universidade do Porto

INESC TEC

Paulo Botelho Pires is an author at Polytechnic Institute of Porto specializing in digital marketing, interactive marketing, and consumer decision making.

ORCID

Top concepts

Publications per year

2022–2024

3

Publications

3

Connecting Digital Channels to Consumers’ Purchase Decision-Making Process in Online Stores

Paulo Botelho Pires, José Duarte Santos, Pedro Quelhas Brito et al. · Sustainability · 2022 · 22 citations · Full text

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A Conceptual Approach to Understanding the Customer Experience in E-Commerce: An Empirical Study

Paulo Botelho Pires, Mariana Prisco, Catarina Delgado et al. · Journal of theoretical and applied electronic commerce research · 2024 · 18 citations · Full text

Sustainable Fashion: Conceptualization, Purchase Determinants, and Willingness to Pay More

Paulo Botelho Pires, Cláudia Filipa Silva Morais, Catarina Delgado et al. · Administrative Sciences · 2024 · 17 citations · Full text

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