Concepedia

Author

Adi Prasetya Utama

IPB University

Also Known As

Adi Prasetya Utama, Utama, Adi Prasetya

3

Publications

34

Citations

2

H-Index

7

Concepts

All Affiliations

IPB University
AP

About

Adi Prasetya Utama is an author at IPB University specializing in consumer behavior, management, and business.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

1

1

23

2

Management

1

1

23

3

Marketing

1

1

23

4

Consumer Behavior

1

1

23

5

Consumer Culture

1

1

23

Adi Prasetya Utama

×

2

Publications

34

Citations

2

H-Index

YearCitations

Influences of Product Attributes and Lifestyles on Consumer Behavior: A Case Study of Coffee Consumption in Indonesia

Adi Prasetya Utama, Ujang Sumarwan, Arif Imam Suroso,

Journal of Asian Finance Economics and Business

2021

23

Roles of Regulation and Lifestyle on Indonesian Coffee Consumption Behavior Across Generations

Adi Prasetya Utama, Ujang Sumarwan, Arif Imam Suroso,

International Journal of Sustainable Development and Planning

2021

11

Page 1