Chris Zhu

Interpreting the perceptions of authenticity in virtual reality tourism through postmodernist approach

Bo Wendy Gao, Chris Zhu, Hongmei Song et al. · Information Technology & Tourism · 2022 · 77 citations · Full text

Performance Studies, Cultural Heritage, Virtual Reality +8

Rethinking the consequences of postmodern authenticity: the case of a World Cultural Heritage in Augmented Reality

Chris Zhu, Lawrence Hoc Nang Fong, Manrong Gan · Current Issues in Tourism · 2022 · 74 citations

Customer Satisfaction, Tourism Management, Engineering +21

When TikTok meets celebrity: an investigation of how celebrity attachment influences visit intention

Chris Zhu, Lawrence Hoc Nang Fong, Huicai Gao et al. · Current Issues in Tourism · 2022 · 74 citations

Customer Satisfaction, Tiktok Celebrities, Social Psychology +22

Exploring non‐immersive virtual reality experiences in tourism: Empirical evidence from a world heritage site

Chris Zhu, Don Wu, C. Michael Hall et al. · International Journal of Tourism Research · 2023 · 70 citations

Customer Satisfaction, Digital Marketing, Cultural Heritage +28

Exploring Residents’ Perceptions and Attitudes towards Sustainable Tourism Development in Traditional Villages: The Lens of Stakeholder Theory

Hongmei Song, Chris Zhu, Lawrence Hoc Nang Fong · Sustainability · 2021 · 59 citations · Full text

Tourism Management, Tourism Performance, Tourism Supply +18