Concepedia

Deep Shree

DS

Statistics

Publications

5

Citations

134

H-Index

5

Active since

2017

Affiliations

Indian Institute of Technology Delhi(Current)

Delhi Technological University

Deep Shree is an author at Indian Institute of Technology Delhi specializing in marketing management, business, and marketing.

Publications per year

2017–2024

5

Publications

5

Consumer behaviour towards storage, disposal and recycling of e-waste: systematic review and future research prospects

Sonal Thukral, Deep Shree, Shakshi Singhal · Benchmarking An International Journal · 2022 · 67 citations

Management, Environmental Management, Sustainability Management +17

Effectiveness of cause‐related marketing for differential positioning of market entrant in developing market: An exploratory study in Indian context

Deep Shree, Ankush Gupta, Mahim Sagar · International Journal of Nonprofit and Voluntary Sector Marketing · 2017 · 31 citations

Business, Marketing, Marketing Management +12

The impact of culture on consumer’s perception of brand identity

Shiksha Kushwah, Deep Shree, Sakineh Rezaei et al. · Journal of Islamic marketing · 2019 · 15 citations

Business, Marketing, Marketing Management +14

Evolution of a framework of co-creation in political marketing: select cases

Shiksha Kushwah, Deep Shree, Mahim Sagar · International Review on Public and Nonprofit Marketing · 2017 · 11 citations

Business, Marketing, Marketing Management +6

Patient-to-patient value co-creation in online health communities: a systematic literature review and research agenda

Himanshu Ahuja, Deep Shree · International Journal of Pharmaceutical and Healthcare Marketing · 2024 · 10 citations

Social Sciences, Communication, Health Care Management +16

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