Concepedia

Geneviève Myhal

GM

6

Publications

254

Citations

6

H-Index

2008

Active since

Affiliations

Héma-Québec(Current)

Canadian Blood Services

Axdev Group (Canada)

Geneviève Myhal is an author at Héma-Québec specializing in customer satisfaction, brand management, and total quality management.

Top concepts

BusinessMarketingManagementService QualityBrand ManagementCustomer ServiceBusiness StrategyMarketing InsightsMarketing StrategyStrategic Management

Publications per year

2008–2020

6

Publications

6

Fibromyalgia and the Therapeutic Relationship: Where Uncertainty Meets Attitude

Sean M. Hayes, Geneviève Myhal, John S. Thornton et al. · Pain Research and Management · 2010 · 95 citations · Full text

Déjà‐vu all over again: using simulation to evaluate the impact of shorter shelf life for red blood cells at <scp>H</scp>éma‐<scp>Q</scp>uébec

John T. Blake, Matthew Hardy, Gilles Delage et al. · Transfusion · 2012 · 44 citations

Retaining customers through relationship quality: a services business marketing case

Geneviève Myhal, Jikyeong Kang, John A. Murphy · Journal of Services Marketing · 2008 · 39 citations

Total Quality Management, Customer Satisfaction, Case Study Design +17

Donor screening question alternatives to men who have sex with men time deferral: Potential impact on donor deferral and discomfort

Sheila F. O’Brien, Mindy Goldman, Pierre Robillard et al. · Transfusion · 2020 · 32 citations

‘One step closer’: Acceptability of a programme of plasma donation for fractionation from men who have sex with men

Jessica Caruso, Marc Germain, Gaston Godin et al. · Vox Sanguinis · 2019 · 27 citations · Full text

Rows per page

1–5 of 6