Concepedia

Mark Spranca

MS

18

Publications

3.5K

Citations

15

H-Index

1991

Active since

Affiliations

University of Pennsylvania(Current)

RAND Corporation

University of California, Berkeley

California University of Pennsylvania

Carnegie Mellon University

Mark Spranca is an author at University of Pennsylvania specializing in public health, health policy, and behavioral decision making.

Top concepts

Publications per year

1991–2013

18

Publications

18

Omission and commission in judgment and choice

Mark Spranca, Elisa Minsk, Jonathan Baron · Journal of Experimental Social Psychology · 1991 · 1K citations · Full text

Protected Values

Jonathan Baron, Mark Spranca · Organizational Behavior and Human Decision Processes · 1997 · 562 citations

Preference for natural: instrumental and ideational/moral motivations, and the contrast between foods and medicines

Paul Rozin, Mark Spranca, Zeev Krieger et al. · Appetite · 2004 · 509 citations

, , +9

Ambiguity and underwriter decision processes

Howard Kunreuther, Jacqueline Meszaros, Robin M. Hogarth et al. · Journal of Economic Behavior & Organization · 1995 · 212 citations · Full text

, , +15

Psychological determinants of decision attitude

Jane Beattie, Jonathan Baron, John C. Hershey et al. · Journal of Behavioral Decision Making · 1994 · 205 citations

, , +20

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