Pyayt P. Oo

User entrepreneurs' multiple identities and crowdfunding performance: Effects through product innovativeness, perceived passion, and need similarity

Pyayt P. Oo, Thomas H. Allison, Arvin Sahaym et al. · Journal of Business Venturing · 2018 · 166 citations

User Entrepreneurs, Entrepreneurial Innovation, Product Innovativeness +8

Bellwether and the herd? Unpacking the u-shaped relationship between prior funding and subsequent contributions in reward-based crowdfunding

Chien-Sheng Richard Chan, Annaleena Parhankangas, Arvin Sahaym et al. · Journal of Business Venturing · 2019 · 125 citations

Economics, Public Finance, Behavioral Decision Making +12

The interplay of entrepreneurship education and national cultures in entrepreneurial activity: a social cognitive perspective

Pyayt P. Oo, Arvin Sahaym, Sakdipon Juasrikul et al. · Journal of International Entrepreneurship · 2018 · 43 citations

Entrepreneurial Phenomenon, Culture, Social Cognitive Perspective +5

Perceived warmth and competence in crowdfunding: Which matters more and for whom?

Pyayt P. Oo, Steven A. Creek, Leah D. Sheppard · Journal of Business Venturing Insights · 2021 · 42 citations

Which Matters, Behavioral Decision Making, Prosocial Behavior +11

Pitching with your heart (on your sleeve): Getting to the heart of how display authenticity matters in crowdfunding

Pyayt P. Oo, Thomas H. Allison · Journal of Small Business Management · 2022 · 21 citations