Concepedia

Dorian-Laurenţiu Florea

DF

Statistics

Publications

2

Citations

23

H-Index

2

Active since

2014

Affiliations

Universidad Anáhuac México Sur(Current)

Dorian-Laurenţiu Florea is an author at Universidad Anáhuac México Sur specializing in marketing management, marketing, and consumer fandom.

Publications per year

2014–2018

2

Publications

2

A model of fans’ reaction to resurrected brands of sport organizations

Dorian-Laurenţiu Florea, Cătălin Mihail Barbu, Mihai Constantin Răzvan Barbu · International Journal of Sports Marketing and Sponsorship · 2018 · 13 citations

, , +12

The Effects of Faulty or Potentially Harmful Products on Brand Reputation and Social Responsibility of Business

Claudiu-Cătălin Munteanu, Dorian-Laurenţiu Florea, Pagalea Andreea · Econstor (Econstor) · 2014 · 10 citations · Full text

, , +10

1–2 of 2