Nur Shahirah Mior Shariffuddin

Navigating the tourism digital landscape: The interrelationship of online travel sites' affordances, technology readiness, online purchase intentions, trust, and E-loyalty

Nur Shahirah Mior Shariffuddin, Muaz Azinuddin, Nurul Ezzah Yahya et al. · Heliyon · 2023 · 49 citations · Full text

Customer Satisfaction, Consumer Research, Communication +19

I'm afraid to travel! Investigating the effect of perceived health risk on Malaysian travellers' post-pandemic perception and future travel intention

Mohd Hafiz Hanafiah‬, Nur Adilah Md Zain, Muaz Azinuddin et al. · Journal of Tourism Futures · 2021 · 44 citations · Full text

Customer Satisfaction, Risk Communication, Health Effect +14

An exploration of perceived ecotourism design affordance and destination social responsibility linkages to tourists’ pro-environmental behaviour and destination loyalty

Muaz Azinuddin, Mohd Hafiz Hanafiah‬, Nur Shahirah Mior Shariffuddin et al. · Journal of Ecotourism · 2022 · 37 citations

COMMUNITY-BASED TOURISM (CBT) MOVING FORWARD: PENTA HELIX DEVELOPMENT STRATEGY THROUGH COMMUNITY LOCAL WISDOM EMPOWERMENT

Hendri Azwar, Mohd Hafiz Hanafiah‬, Arni Abd Ghani et al. · PLANNING MALAYSIA · 2023 · 32 citations · Full text

Tourism Management, Education, Cultural Tourism +17

Interlinkage of Perceived Ecotourism Design Affordance, Perceived Value of Destination Experiences, Destination Reputation, and Loyalty

Muaz Azinuddin, Muhammad Burhanuddeen Mohammad Nasir, Mohd Hafiz Hanafiah‬ et al. · Sustainability · 2022 · 22 citations · Full text

Customer Satisfaction, Gestalt Theory, Destination Marketing +12