Ming Yuan

Does better environmental, social, and governance induce better corporate green innovation: The mediating role of financing constraints

Yuming Zhai, Zhenghuan Cai, Han Lin et al. · Corporate Social Responsibility and Environmental Management · 2022 · 215 citations

Eco-innovation, Sustainable Development, Abstract Green Innovation +22

The eco‐friendly side of narcissism: The case of green marketing

Han Lin, Lu Chen, Ming Yuan et al. · Sustainable Development · 2021 · 40 citations

Environmental Performance, Green Marketing, Greenwashing +22

Crafting Enviropreneurial Marketing Through Green Innovation: A Natural Resource-Based View

Ming Yuan, Xuetong Wang, Han Lin et al. · IEEE Transactions on Engineering Management · 2023 · 35 citations

Green Marketing, Firm Performance, Eco-innovation +17

Organizational improvisation and corporate green innovation: A dynamic capability perspective

Lu Chen, Ming Yuan, Han Lin et al. · Business Strategy and the Environment · 2023 · 30 citations · Full text

Organizational Improvisation, Organization-environment Relationship, Management +14

Strategic Imperatives of ESG in Fostering Corporate Digital Innovation: a Resource-Based View

Xuetong Wang, Ming Yuan, Xuekun Suo et al. · Journal of the Knowledge Economy · 2024 · 21 citations