Elena Kokthi

Consumer Expectations for Geographical Origin: Eliciting Willingness to Pay (WTP) Using the Disconfirmation of Expectation Theory (EDT)

Elena Kokthi, Drita Kruja · Journal of Food Products Marketing · 2016 · 19 citations

Behavioral Decision Making, Consumer Research, Buying Behavior +17

Assessing the applicability of geographical indications from the social capital analysis perspective: Evidences from Albania

Elena Kokthi, Gert Guri, Elda Muço · Economics & Sociology · 2021 · 19 citations · Full text

Disconfirmation of Taste as a Measure of Trust in Brands: An Experimental Study on Mineral Water

Elena Kokthi, Ledia Thoma, Réka Saáry et al. · Foods · 2022 · 19 citations · Full text

Customer Satisfaction, Behavioral Decision Making, Consumer Study +20

Analyzing Consumer Perception on Quality and Safety of Frozen Foods in Emerging Economies: Evidence from Albania and Kosovo

Arbenita Hasani, Elena Kokthi, Oltjana Zoto et al. · Foods · 2022 · 17 citations · Full text

Food Loss, Nutrition, Consumer Research +17

Whose salad is organic? An attribute segmentation perspective-evidence from Albania

Elena Kokthi, Irina Canco, Eneida Topulli · ECONOMIA AGRO-ALIMENTARE · 2021 · 13 citations · Full text

Botany, Agricultural Economics, Consumer Research +17