Concepedia

Author

Jennifer Backus

University of Colorado Denver

Also Known As

Jennifer Backus

7

Publications

138

Citations

4

H-Index

20

Concepts

All Affiliations

University of Colorado Denver
JB

About

Jennifer Backus is an author at University of Colorado Denver specializing in customer satisfaction, consumer decision making, and affect perception.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Health Sciences

1

1

31

2

Management

1

1

31

3

Medicine

1

1

11

4

Behavioral Sciences

1

1

31

5

Marketing

1

1

31

Jennifer Backus

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3

Publications

127

Citations

3

H-Index

YearCitations

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