Concepedia

Chung‐Chi Shen

CS

8

Publications

587

Citations

8

H-Index

2006

Active since

Affiliations

National Chengchi University(Current)

National Chiayi University

Providence University

Chung‐Chi Shen is an author at National Chengchi University specializing in management, interactive marketing, and marketing.

Top concepts

ManagementMarketingInteractive MarketingBusinessConsumer ResearchCommunicationCustomer SatisfactionTechnologyAdvertisingMedia Marketing

Publications per year

2006–2011

8

Publications

8

The antecedents of online financial service adoption: the impact of physical banking services on Internet banking acceptance

Jyh‐Shen Chiou, Chung‐Chi Shen · Behaviour and Information Technology · 2011 · 133 citations

The impact of perceived ease of use on Internet service adoption: The moderating effects of temporal distance and perceived risk

Chung‐Chi Shen, Jyh‐Shen Chiou · Computers in Human Behavior · 2009 · 121 citations

Customer Satisfaction, User Perception, Online Customer Behavior +13

The effects of satisfaction, opportunism, and asset specificity on consumers' loyalty intention toward internet portal sites

Jyh‐Shen Chiou, Chung‐Chi Shen · International Journal of Service Industry Management · 2006 · 105 citations

Customer Satisfaction, Digital Marketing, Consumer Research +21

The effect of community identification on attitude and intention toward a blogging community

Chung‐Chi Shen, Jyh‐Shen Chiou · Internet Research · 2009 · 86 citations

Blogging Community, Community Perception, Digital Marketing +28

Marketing communication strategies in support of product launch: An empirical study of Taiwanese high-tech firms

Chien‐Wei Chen, Chung‐Chi Shen, Wan-Yu Chiu · Industrial Marketing Management · 2006 · 62 citations

Customer Satisfaction, Empirical Study, Interactive Marketing +9

Rows per page

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