Concepedia

Teresa L. Ferguson

TL

2

Publications

144

Citations

2

H-Index

2001

Active since

Affiliations

DirecTV (United States)(Current)

Teresa L. Ferguson is an author at DirecTV (United States) specializing in technology, product launch, and journalism.

Top concepts

Publications per year

2001–2001

2

Publications

2

DIRECTV: Forecasting Diffusion of a New Technology Prior to Product Launch

Frank M. Bass, Kent Gordon, Teresa L. Ferguson et al. · INFORMS Journal on Applied Analytics · 2001 · 82 citations

, , +24

DIRECTV: Forecasting Diffusion of a New Technology Prior to Product Launch

Frank M. Bass, Kent Gordon, Teresa L. Ferguson et al. · INFORMS Journal on Applied Analytics · 2001 · 62 citations

, , +25

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