Lawrence E. Burgee is an author at Towson University specializing in interactive marketing, popular communication, and journalism.
Top concepts
ArtsMarketingJournalismManagementSocial MediaCommunicationDecision-makingMedia MarketingSocial NetworksViral Marketing
Publications per year
2009–2009
1
1
Social ties and online word of mouth
Erin Steffes, Lawrence E. Burgee · Internet Research · 2009 · 525 citations
Consumer Research, Wom Communication Hold, Social Influence +24
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