Statistics
Publications
2
Citations
109
H-Index
2
Active since
2015
Affiliations
Andreas Fruth is an author at Bucharest University of Economic Studies specializing in management, digital marketing, and interactive marketing.
Publications per year
2015–2017
2
2
Marketing Communications Mix in Higher Education Institutions
Dan Smedescu, Adelina Eugenia Ivanov, Elisabeta Ioanăș et al. · International Journal of Academic Research in Economics and Management Sciences · 2017 · 10 citations · Full text
Integrated Marketing Communications, Advertising, Digital Marketing +12
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