Hari Babu Singu

Fitness Apps's purchase behaviour: Amalgamation of Stimulus-Organism-Behaviour-Consequence framework (S–O–B–C) and the innovation resistance theory (IRT)

Debarun Chakraborty, Hari Babu Singu, Smruti Patre · Journal of Retailing and Consumer Services · 2022 · 57 citations

Innovation Resistance Theory, Behavioral Sciences, Consumer Decision Making +13

From fear to faith in the adoption of medicine delivery application: An integration of SOR framework and IRT theory

Debarun Chakraborty, Hari Babu Singu, Arpan Kumar Kar et al. · Journal of Business Research · 2023 · 46 citations

Irt Theory, Philosophy Of Medicine, Medical Ethics +9

Big Data in Food: Systematic Literature Review and Future Directions

Debarun Chakraborty, Nripendra P. Rana, Sangeeta Khorana et al. · Journal of Computer Information Systems · 2022 · 33 citations

Artificial Intelligence, Nutrition, Engineering +18

I have the bank in my pocket: Theoretical evidence and perspectives

Hari Babu Singu, Debarun Chakraborty · Journal of Public Affairs · 2021 · 30 citations

Customer Satisfaction, Innovation Adoption, Digital Marketing +23

Examining the relationship between pro-environmental consumption behaviour and hedonic and eudaimonic motivation

Aruna Polisetty, Debarun Chakraborty, Hari Babu Singu et al. · Journal of Environmental Management · 2024 · 23 citations

Behavioral Sciences, Sustainable Consumption, Environmental Behavior +13