Concepedia
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Publications
1
Citations
12
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Active since
2024
Affiliations
Beijing Jiaotong University(Current)
Jerum William Kilumile is an author at Beijing Jiaotong University.
Publications per year
2024–2024
The Nexus of Influencers and Purchase Intention: Does Consumer Brand Co-Creation Behavior Matter?
Jerum William Kilumile, Li Zuo · Journal of theoretical and applied electronic commerce research · 2024 · 12 citations · Full text
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