Concepedia

Minja Bolesnikov

MB

Statistics

Publications

2

Citations

55

H-Index

2

Active since

2019

Affiliations

University of Novi Sad(Current)

Minja Bolesnikov is an author at University of Novi Sad specializing in customer satisfaction, management, and marketing.

Top concepts

BusinessMarketingManagementCustomer SatisfactionDesignFashionBrandingIndustry 4.0Brand StrategyBusiness Models

Publications per year

2019–2022

2

Publications

2

Development of a Business Model by Introducing Sustainable and Tailor-Made Value Proposition for SME Clients

Minja Bolesnikov, Milica Popović Stijačić, Mladen Radišić et al. · Sustainability · 2019 · 28 citations · Full text

Customer Satisfaction, New Technologies, Tailor-made Value Proposition +26

Perception of Innovative Usage of AI in Optimizing Customer Purchasing Experience within the Sustainable Fashion Industry

Minja Bolesnikov, Milica Popović Stijačić, Avi Bhargavi Keswani et al. · Sustainability · 2022 · 27 citations · Full text

Customer Experience, Customer Satisfaction, Green Marketing +23

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