Concepedia

Ivana Nedeljković

IN

2

Publications

40

Citations

2

H-Index

2022

Active since

Affiliations

University of Kragujevac(Current)

Ivana Nedeljković is an author at University of Kragujevac specializing in interactive marketing, customer satisfaction, and user experience.

ORCID

Top concepts

Publications per year

2022–2022

2

Publications

2

The role of the hedonistic and utilitarian quality dimensions in enhancing user satisfaction in mobile banking

Dragana Rejman Petrović, Ivana Nedeljković, Veljko Marinković · International Journal of Bank Marketing · 2022 · 28 citations

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Efficiency of digital business transformation in the Republic of Serbia

Dragana Rejman Petrović, Ana Krstić, Ivana Nedeljković et al. · VINE Journal of Information and Knowledge Management Systems · 2022 · 12 citations

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