Concepedia
Statistics
Publications
1
Citations
126
H-Index
Active since
1991
Joan DiMeo is an author specializing in persuasion, consumer attitudes toward ads, and psychology.
Publications per year
1991–1991
Viewers’ Reactions to Racial Cues in Advertising Stimuli
Tommy E. Whittler, Joan DiMeo · Journal of Advertising Research · 1991 · 126 citations
Social Sciences, Marketing, Psychology +14
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