Amit Kushwaha

What impacts customer experience for B2B enterprises on using AI-enabled chatbots? Insights from Big data analytics

Amit Kushwaha, Prashant Kumar, Arpan Kumar Kar · Industrial Marketing Management · 2021 · 237 citations

Business, Information Systems, Management Information Systems +17

Facilitators and Barriers of Artificial Intelligence Adoption in Business – Insights from Opinions Using Big Data Analytics

Arpan Kumar Kar, Amit Kushwaha · Information Systems Frontiers · 2021 · 163 citations

Business, Information Systems, Management Information Systems +13

MarkBot – A Language Model-Driven Chatbot for Interactive Marketing in Post-Modern World

Amit Kushwaha, Arpan Kumar Kar · Information Systems Frontiers · 2021 · 81 citations

Computing, Marketing, Marketing Management +13

How Do Users Feel When They Use Artificial Intelligence for Decision Making? A Framework for Assessing Users’ Perception

Amit Kushwaha, Ruchika Pharswan, Prashant Kumar et al. · Information Systems Frontiers · 2022 · 44 citations

Computing, Computer Science, Psychology +15

Capricious opinions: A study of polarization of social media groups

Amit Kushwaha, Arpan Kumar Kar, Sanjit Kumar Roy et al. · Government Information Quarterly · 2022 · 41 citations

Social Sciences, Communication, Political Communication +14