Kiseol Yang - Concepedia

Concepedia

Author

Kiseol Yang

University of North Texas ORCID

Also Known As

Ki-Seol Yang, Kiseol Yang

53

Publications

2.8K

Citations

25

H-Index

99

Concepts

All Affiliations

University of North Texas University of Tennessee at Knoxville University of Missouri Oklahoma State University University of Georgia

KY

About

Kiseol Yang is an author at University of North Texas specializing in marketing, management, and consumer research.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	16	16	1.6K
2	Arts	3	3	183
3	Education	3	3	331
4	Engineering	3	3	83
5	Health Sciences	2	2	176

Kiseol Yang

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31

Publications

2.8K

Citations

25

H-Index

	Year	Citations
Determinants of US consumer mobile shopping services adoption: implications for designing mobile shopping services Kiseol Yang Journal of Consumer Marketing Customer SatisfactionEffort ExpectancyDigital MarketingConsumer ResearchTechnology Adoption	2010	354
Hope, fear, and consumer behavioral change amid COVID‐19: Application of protection motivation theory Jiyoung Kim, Kiseol Yang, Jihye Min, International Journal of Consumer Studies	2021	269
Consumer technology traits in determining mobile shopping adoption: An application of the extended theory of planned behavior Kiseol Yang Journal of Retailing and Consumer Services Customer SatisfactionConsumer Technology TraitsBehavioral SciencesMobile CommerceBehavioral Decision Making	2012	259
The Moderating Role of Consumer Technology Anxiety in Mobile Shopping Adoption: Differential Effects of Facilitating Conditions and Social Influences Kiseol Yang, Judith C. Forney Journal of electronic commerce research Customer SatisfactionBehavioral Decision MakingDigital MarketingMobile Shopping AdoptionConsumer Research	2013	232
The effects of consumer perceived value and subjective norm on mobile data service adoption between American and Korean consumers Kiseol Yang, Laura Jolly Journal of Retailing and Consumer Services Customer SatisfactionSubjective NormMobile MarketingMobile CommerceDigital Marketing	2009	209
Mobile shopping motivation: an application of multiple discriminant analysis Kiseol Yang, Hye‐Young Kim International Journal of Retail & Distribution Management Customer SatisfactionBehavioral Decision MakingDigital MarketingConsumer MotivationConsumer Research	2012	158
Gender differences in using mobile data services: utilitarian and hedonic value approaches Kiseol Yang, Hyun‐Joo Lee Journal of Research in Interactive Marketing Customer SatisfactionMobile Data ServicesHedonic Value ApproachesDigital MarketingValue Theory	2010	145
Social shopping website quality attributes increasing consumer participation, positive eWOM, and co-shopping: The reciprocating role of participation Kiseol Yang, Xiaoshu Li, Hae Jung Kim, Journal of Retailing and Consumer Services Customer SatisfactionOnline Customer BehaviorSocial MediaSocial ComputingInteractive Marketing	2015	125
Interpersonal service quality, self-service technology (SST) service quality, and retail patronage Hyun‐Joo Lee, Kiseol Yang Journal of Retailing and Consumer Services Total Quality ManagementCustomer SatisfactionInterpersonal Service QualitySelf-service TechnologyService Quality	2012	115
Age cohort analysis in adoption of mobile data services: gen Xers versus baby boomers Kiseol Yang, Laura Jolly Journal of Consumer Marketing Family MedicineMobile Data ServicesGen XersInnovation AdoptionDigital Marketing	2008	107

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