Jessica Fitts Willoughby

Associations of Health Literacy, Social Media Use, and Self-Efficacy With Health Information–Seeking Intentions Among Social Media Users in China: Cross-sectional Survey

Zhaomeng Niu, Jessica Fitts Willoughby, Rongting Zhou · Journal of Medical Internet Research · 2020 · 98 citations · Full text

How Media Literacy and Science Media Literacy Predicted the Adoption of Protective Behaviors Amidst the COVID-19 Pandemic

Erica Weintraub Austin, Bruce Austin, Jessica Fitts Willoughby et al. · Journal of Health Communication · 2021 · 95 citations

Education, Health Psychology, Social Determinants Of Health +28

Perceptions of News Media, External Efficacy, and Public Affairs Apathy in Political Decision Making and Disaffection

Bruce E. Pinkleton, Erica Weintraub Austin, Yushu Zhou et al. · Journalism & Mass Communication Quarterly · 2012 · 80 citations

Citizen Journalism, External Political Efficacy, Political Process +27

Do pictures help tell the story? An experimental test of narrative and emojis in a health text message intervention

Jessica Fitts Willoughby, Shuang Liu · Computers in Human Behavior · 2017 · 68 citations

Emojis, Digital Storytelling, Emoticons +12

Does Context Matter? Examining PRISM as a Guiding Framework for Context-Specific Health Risk Information Seeking Among Young Adults

Jessica Fitts Willoughby, Jessica Gall Myrick · Journal of Health Communication · 2016 · 62 citations

Does Context Matter, Young Adults, Guiding Framework +19