Concepedia
Statistics
Publications
16
Citations
1.6K
H-Index
15
Active since
2010
Affiliations
Multimedia University(Current)
Universiti Tunku Abdul Rahman
University of Southampton Malaysia
Taylor's University
Booi Chen Tan is an author at Multimedia University specializing in management, marketing, and business.
Top concepts
ManagementMarketingBusinessConsumer ResearchConsumer BehaviorGreen MarketingPurchase IntentionBrandingEducationCustomer Satisfaction
Publications per year
2010–2023
Attitude towards the Environment and Green Products:Consumers’ Perspective
Booi Chen Tan, Teck Chai Lau · International Conference on Management Science and Engineering · 2010 · 718 citations
Sustainable Consumption, Green Marketing, Engineering +18
Antecedents of Consumers’ Purchase Intention towards Organic Food: Integration of Theory of Planned Behavior and Protection Motivation Theory
Suk Min Pang, Booi Chen Tan, Teck Chai Lau · Sustainability · 2021 · 130 citations · Full text
Green Marketing, Consumer Research, Buying Behavior +21
Connecting digital literacy in higher education to the 21st century workforce
Nasreen Khan, Abdullah Sarwar, Booi Chen Tan et al. · Knowledge Management & E-Learning An International Journal · 2022 · 123 citations · Full text
E-learning, Information Education, Education +16
Determinants of purchase intention of <i>halal</i> cosmetic products among Generation Y consumers
Nasreen Khan, Abdullah Sarwar, Booi Chen Tan · Journal of Islamic marketing · 2020 · 100 citations
Consumer Uncertainty, Consumer Study, Consumer Research +19
The effects of consumer consciousness, food safety concern and healthy lifestyle on attitudes toward eating “green”
Booi Chen Tan, Teck Chai Lau, Abdullah Sarwar et al. · British Food Journal · 2021 · 73 citations
Nutrition, Green Marketing, Consumer Study +21
Rows per page
1–5 of 16