Concepedia

Rebecca Elmore-Yalch

RE

Statistics

Publications

3

Citations

252

H-Index

3

Active since

1984

Affiliations

Metro Transit(Current)

Rebecca Elmore-Yalch is an author at Metro Transit specializing in public transit, transport, and marketing.

Publications per year

1984–2001

3

Publications

3

The Effect of Numbers on the Route to Persuasion

Richard F. Yalch, Rebecca Elmore-Yalch · Journal of Consumer Research · 1984 · 188 citations

, , +14

Exploring Customer Loyalty as a Transit Performance Measure

Peter J. Foote, D G Stuart, Rebecca Elmore-Yalch · Transportation Research Record Journal of the Transportation Research Board · 2001 · 36 citations

, , +17

A Handbook: Integrating Market Research into Transit Management

Rebecca Elmore-Yalch · 1998 · 28 citations

, , +15

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