Olena Lozhachevska

Publications

Citations

H-Index

2021

Active since

Affiliations

Kyiv National University of Technologies and Design(Current)

National Transport University

Poltava State Agrarian University

Olena Lozhachevska is an author at Kyiv National University of Technologies and Design specializing in strategic management, business, and management.

ORCID

Top concepts

BusinessManagementStrategic ManagementLogisticsMarketingInnovationGlobal StrategyDigital MarketingSocial InnovationMarketing Strategy

Publications per year

2021–2021

Publications

Competitive Strategies of Personnel Management in Business Processes of Agricultural Enterprises Focused on Digitalization

Mykola Mykhailichenko, Olena Lozhachevska, V. Smagin et al. · Management Theory and Studies for Rural Business and Infrastructure Development · 2021 · 50 citations · Full text

Digital Business, Business Processes, Strategic Personnel Management +16

Management of logistics and marketing behavior of innovation clusters in territorial communities in the context of digitalization of society and the online market

Olena Lozhachevska, Tamara Navrotska, Larysa Kapinus et al. · LAPLAGE EM REVISTA · 2021 · 27 citations · Full text

Digital Marketing, Innovation Management, Industrial District +19

Management of logistics and marketing behavior of innovation clusters in territorial communities in the context of digitalization of society and the online market

Olena Lozhachevska, Tamara Navrotska, Larysa Kapinus et al. · LAPLAGE EM REVISTA · 2021 · 12 citations · Full text

Digital Marketing, Innovation Management, Industrial District +19

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