Concepedia
Statistics
Publications
1
Citations
55
H-Index
Active since
2015
Fui Yeng is an author specializing in green branding, consumer buying behavior, and marketing strategy.
Publications per year
2015–2015
Green marketing: A Study of Consumers Buying Behavior in Relation to Green Products
Fui Yeng, Rashad Yazdanifard, E. Wong · Global Journal of Management and Business Research · 2015 · 55 citations · Full text
Business, Marketing, Marketing Management +16
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