Concepedia

Gungor Hacioglu

GH

7

Publications

338

Citations

7

H-Index

2010

Active since

Affiliations

Çanakkale Onsekiz Mart Üniversitesi(Current)

Yaşar University

Gungor Hacioglu is an author at Çanakkale Onsekiz Mart Üniversitesi specializing in business, management, and marketing.

Top concepts

BusinessMarketingManagementBrand ManagementBusiness StrategyMarketing ManagementBrandingBrand StrategyConsumer ResearchDigital Marketing

Publications per year

2010–2015

7

Publications

7

The Effect of Entrepreneurial Marketing on Firms’ Innovative Performance in Turkish SMEs

Gungor Hacioglu, Selim Said Eren, Müfide Şule Eren et al. · Procedia - Social and Behavioral Sciences · 2012 · 125 citations · Full text

Compulsive Buying Tendencies through Materialistic and Hedonic Values among College Students in Turkey

Selim Said Eren, Filiz Eroğlu, Gungor Hacioglu · Procedia - Social and Behavioral Sciences · 2012 · 65 citations · Full text

The Effect of Service Orientation on Financial Performance: The Mediating Role of Job Satisfaction and Customer Satisfaction

Selim Said Eren, Müfide Şule Eren, Nevriye Ayas et al. · Procedia - Social and Behavioral Sciences · 2013 · 45 citations · Full text

Job Satisfaction, Customer Satisfaction, Service Quality +12

The organizational roles of marketing and marketing managers

Osman Gök, Gungor Hacioglu · Marketing Intelligence & Planning · 2010 · 38 citations

Marketing Analytics, Digital Marketing, Brand Strategy +20

Ethics as a customer perceived value driver in the context of online retailing

Gizem Kurt, Gungor Hacioglu · AFRICAN JOURNAL OF BUSINESS MANAGEMENT · 2010 · 28 citations · Full text

Customer Experience, Customer Satisfaction, Digital Marketing +20

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