Concepedia

Barbara Bradač Hojnik

BB

7

Publications

257

Citations

7

H-Index

2014

Active since

Affiliations

University of Maribor(Current)

Barbara Bradač Hojnik is an author at University of Maribor specializing in business, entrepreneurship, and management.

Top concepts

BusinessManagementEntrepreneurshipEngineeringSocial InnovationMarketingSustainabilityStrategic ManagementSustainable DevelopmentTechnology

Publications per year

2014–2024

7

Publications

7

Building a model of researching the sustainable entrepreneurship in the tourism sector

Katja Crnogaj, Miroslav Rebernik, Barbara Bradač Hojnik et al. · Kybernetes · 2014 · 105 citations

Tourism Management, Tourism Performance, Tourism Supply +19

Small and Medium-Sized Enterprises in the Digital Age: Understanding Characteristics and Essential Demands

Barbara Bradač Hojnik, Ivona Huđek · Information · 2023 · 45 citations · Full text

Digital Business, Enterprise Business Transformation, Engineering +17

Social Impact, Innovations, and Market Activity of Social Enterprises: Comparison of European Countries

Barbara Bradač Hojnik, Katja Crnogaj · Sustainability · 2020 · 33 citations · Full text

Engineering, Latest Data, International Entrepreneurship +17

Sustainable Business Practices and the Role of Digital Technologies: A Cross-Regional Analysis

Samuel Plečko, Barbara Bradač Hojnik · Systems · 2024 · 21 citations · Full text

Digital Business, Engineering, Sustainable Development +23

Social Franchising Model as a Scaling Strategy for ICT Reuse: A Case Study of an International Franchise

Katja Zajko, Barbara Bradač Hojnik · Sustainability · 2018 · 19 citations · Full text

International Franchise, Technology Adoption, Entrepreneurship +20

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