Tina Flaherty

Publications

Citations

H-Index

2019

Active since

Affiliations

Ollscoil na Gaillimhe – University of Galway(Current)

Tina Flaherty is an author at Ollscoil na Gaillimhe – University of Galway specializing in stakeholder demands, stakeholder theory, and interactive marketing.

ORCID

Top concepts

BusinessMarketingManagementBrand DevelopmentBusiness StrategyMarketing InsightsMarketing StrategyStakeholder TheoryStakeholder DemandsIntegrated Marketing

Publications per year

2019–2019

Publications

A Dynamic Stakeholders’ Framework in a Marketing Systems Setting

Christine Domegan, Patricia McHugh, Tina Flaherty et al. · Journal of Macromarketing · 2019 · 48 citations

Marketing Systems, Multi-stakeholder Research, Stakeholder Analysis +17

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